unicredit bank - champions' challenge
"The more you know, the stronger you are!
Show us your knowledge in football and win tickets for Champions League matches! "
Building further on their sponsorship of the UEFA Champions League, the client’s request was to create digital content that would both stay on the football territory while gathering information for their customer database.
The product was a quiz based on the well-known Jeopardy! quiz show, which the users were able to play only after completing the registration process. The most successful candidates were awarded tickets for Champions League matches on a weekly basis.
Valuable prizes helped strengthen the image of Unicredit as a strong global brand, while connecting with the consumers locally.
Integration - Facebook
Project Duration - 3 weeks
Results - 3.204 times played
Security - Advanced